YOU SHOULD FEEL LIBERATED IN YOUR CLOTHES.
THE LIFE OF YOUR DREAMS
begins in your closet.
When your clothes align with who you are, they do more than just cover your body.
THEY EXPRESS YOUR IDENTITY, YOUR GOALS AND YOUR DREAMS.
Your wardrobe is a powerful tool for self-expression that can boost your confidence and give you the courage to take on new challenges and opportunities.
AS SEEN ON + FEATURED IN:
A FABULOUS OUTFIT AND A GOOD HAIR DAY ... TOO GOOD TO BE TRUE? NOPE.
BUILD A WARDROBE
you're actually proud of.
One that guarantees a happy dance + a glass of champagne.
Do you find yourself spending precious moments stressing over what to wear instead of focusing on the game-changing decisions you're in the office to make? It's time to break free from the confines of uninspiring attire and step into your power.
Confidence and self-assurance are visual testaments to your comfort in your own skin and your pride in the journey that has shaped you. And style is the reflection of your inner growth. It informs the way others perceive you.
You deserve a wardrobe that you love (and that loves you back).
Fashion Consultant & Personal Wardrobe Stylist
IN YOUR CORNER.
I'm Catherine Horgan
and I help women cultivate confidence, presence and power through a wardrobe that truly represents them.
I grew up in a generation where skinny + pretty = perfect (ugh). I was constantly being "fixed." After too many years of being beaten down, I took back my power and decided to show myself the love and acceptance I deserved. And I started a business where I could show other women how beautiful they are — AS THEY ARE.
And 28 years later (18 full time), I'm still meeting clients where they are and putting them onto the path of freedom.
You’re busy juggling work meetings, biz travel, family schedules, team sports, weekend events and oh, maybe even an eventual vacation. Do you ever just need someone to handle what you’re wearing through all of this?
LET'S GET YOU DRESSED.
1. Whether you choose personal branding or seasonal style consulting, your wardrobe will set you up for success in and out of the office.
2. We’ll assess your closet and your style, build a wardrobe that supports every aspect of your life and ensure fabulous OOTDs everyday.
3. Renewed vigor for life will be yours, along with confidence, freedom and personal power.
“Catherine, you're like an ember, igniting a fire within us, lifting us up and inspiring us to live life fully.”
- Liz, Charlotte, NC
NEW
PERSPECTIVE
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I WROTE THE BOOK ON PROCESS.
There is purpose behind my approach.
The work is never about clothing alone. It’s about creating alignment between the woman she is, the life she leads and the way she is remembered.
NOTES ON presence
I’m increasingly interested in the psychology of visual repetition. The women with the strongest presence rarely overcomplicate.
WHAT I'M noticing
Presence shapes perception. The women who move people rarely look accidental. A strategic wardrobe makes certainty visible.
WHAT FEELS over
Trend dressing disguised as identity. Buying more instead of refining better. Closets full of options and nothing that communicates authority.
WHAT STILL matters
Women at the highest levels are rarely struggling because they lack capability. They’re exhausted from carrying too many decisions alone.
ON MY MOODBOARD
ooh la la
tres chic
delicious
HOW YOU love YOURSELF
IS HOW you teach OTHERS
to love YOU.
— RUPI KAUR
PARTNERSHIPS & COLLABORATIONS
As a personal brand and wardrobe consultant, I have witnessed firsthand the power alliances bring for businesses and communities. Collaborations enable us to combine our strengths, skills and knowledge, creating a powerful synergy that surpasses what any one of us can achieve alone.
RECENTLY:
Tibi
Blue Mercury
Olivela
Sisley
Givenchy
