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With a background in branding, I can appreciate a company who knows their product and their audience. Enter Milk Makeup.

I am pretty sure I am not the intended age group, however, I am smitten with the line. I originally stumbled upon Milk Makeup in February and have been adding to my collection (and my daughter's) ever since. The packaging is super fun, brilliant and highly functional. My absolute favorite product is the Matcha Toner (yes, in stick form). It hydrates beautifully. And while I am not a foundation girl, the Blur Liquid Matte Foundation mixes easily with moisturizer (and truly, only a tiny bit needed). The finish is spectacular!

Born in Milk Studios, a photo studio in NY and LA, the company infuses the creativity they see behind-the-scenes into the spirit of their brand. Their community is their inspiration, and they celebrate beauty for everyone.

At Milk Makeup, we believe you should have good ingredients + epic payoff, because compromise is cool, but not in your beauty routine. Our super-nourishing formulas provide you with everything from a dreamy complexion to versatile finishes. We care about what we put in our formulas just as much as what we leave out — we’re cruelty-free, paraben-free, and 100% vegan.

Go check them out!

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